SPA MARKETING..SPA BRANDING..SPA RETAIL

“Nothing can cure the soul but the senses just as nothing can cure the senses but the soul” - Oscar Wilde

SPA MARKETING PLANNING

Effective spa marketing begins long before the doors are opened. The Spa / MedSpa name and logo chosen tells the public and potential clients and patients “who, what, why and where” about your business. How you market and promote has a huge effect on the clientele your business attracts. Strategic pre-opening planning generates revenue and increased public interest prior to opening day. Our experienced team will walk you through the process of branding standards, identifying your target market, setting a realistic marketing budget, creating collateral and an ongoing promotional program. Our services include:

· Assistance with Spa Collateral Development
· Assistance with Branding
· Creating the Treatment Menu and Pricing
· Creating a Pre-opening promotional Program
· Creating a Pre-opening Gift Voucher sales Program
· Assistance with creation of Membership Program
· Development Seasonal Promotional Guidelines

SPA MARKETING CONSULTATION PROGRAM

· Writing Marketing plans and preparing Budgets
· Press Release and communications
· Articles and Promotional Opportunities
· Advertising Recommendations
· Creative Implementation
· Internet Marketing and Research
· Mystery Shopping and Competitive Analysis

SPA RETAIL

The spa retail section can generate more revenue than the treatment rooms when the product selection, SKUs, product display and stock on hand is well managed. We will cover:

· Revenue Tactics and Strategic Planning
· Retail Overview Analysis
· Retail Concierge Training Programs
· Stock and Inventory Control
· Pre-opening Strategies
· Seasonal Promotional Purchasing Program

Contact Us About Our Spa Marketing and Retail Consultation Services

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Spa Design, Architecture, Planning, Equipment, Management and Marketing Consultants