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Brasstown Valley Resort
Equani Spa

Equani Spa Brasstown Valley Resort
Listen to the Radio Spot for Equani Spa

Contact:
LeAnn Boucher
Career Sports & Entertainment
770-955-1300

EQUANI SPA READY TO WELCOME GUESTS WITH HOLISTIC HEALING RITUALS
AND UNIQUE HONEYMOON SUITE AT BRASSTOWN VALLEY RESORT & SPA
Cherokee-Inspired Spa located in North Georgia Mountains to Open Oct.  3

Young Harris, Ga. (Sept. 25, 2008) — Brasstown Valley Resort & Spa, nestled in the North Georgia Mountains and long known as Georgia’s premier mountain resort, will soon be opening the doors of its newest addition – the Equani Spa. Scheduled to begin offering services on Oct. 3, the Spa features 7,500 square feet of blissful escape from the everyday stress that life brings.

The Spa has been part of the Resort’s master plan since its construction in 1995, and its completion rounds out a list of upscale amenities that include stables and mountain horse trails, championship golf, fishing, a heated indoor pool and miles of hiking trails and natural areas on the 503-acre property.

Inspired by the native Cherokee, the Equani Spa offers such treatments as massage, bathing, face, nail and body masque rituals, just to name a few. Guests will leave feeling free of tension and fully energized. All of the Equani Spa Rituals begin with the traditional Cherokee smudging, cleansing of hands and feet and moving meditation with direction. This is to purify and cleanse the mind and soul and to counteract depression, anger and bitterness.

In addition to the Rituals, the Equani Spa offers many creative outdoor activities indigenous to the Cherokee that will stimulate and activate the mind, body and soul. Guests will learn about our Native American history by participating in a Hot House “A-Si” ritual, meditating and enjoying the tranquility of navigating the Labyrinth, a circular maze used in ancient times for reflection. After experiencing peaceful and rejuvenating treatments, guests can enjoy healthy food selections offered at the Spa while relaxing in their robes and enjoying the breathtaking scenery.

Owned by the North Georgia Mountains Authority, Brasstown Valley Resort & Spa’s natural surroundings and the cultural and ecological significance of the property were centerpiece design elements of the original resort. Brasstown Valley is a staple in the region’s inventory of hospitality offerings, and the addition of the Spa gives the property added cache as a destination attraction for the area.

 “We know the Equani Spa will be an added attraction for tourists, meeting planners and vacationers, and stimulate revenue growth for the resort, the North Georgia area, and the state.  We are so pleased to offer the Equani Spa to our guests as well as the residents in the area,” said Michele Bonner, chief financial officer of the Georgia Department of Natural Resources. “With the Cherokee influence as well as the luxury factor, the Spa is truly a unique experience for this region.”

“The total experience we now offer isn’t available at other hotels or conference centers,” added Charles Burton, general manager of Brasstown Valley Resort & Spa. “A quality spa on a property like Brasstown Valley completes the guest experience package and makes us that much more attractive as a destination. The response in the market will be immediate; spas are an amenity that many hotel guests specifically seek out.”

Robert Dean Langdon, President/CEO of Da Vinci Design Associates, was the designer and spa consultant for the Equani Spa. Langdon said: “The Spa’s array of therapeutic services, from traditional massage, beauty and body treatments to holistic Cherokee healing and relaxation techniques are being designed to complement the resort’s natural outdoor and recreational environment. Surrounded by the magnificent Brasstown and Southern Appalachian Wilderness areas, the Spa features high-country views from several indoor and outdoor relaxation areas featuring an outdoor fire pit, a fabulous hydrotherapy experience and communal relaxation area.  The outdoor relaxation area features a 45’ wide stack stone waterwall and hosts 3x8’ high spillways to create a neck massage while sitting in the Thermal Plunge Pool outside overlooking the Blue Ridge Mountains.”

In addition to the unique services offered, couples can opt for an extra-special treat by spending the night at the Spa. Taking up the entire second floor, Langdon describes " this secluded 825 square-foot retreat boasts a 175 square-foot private roof top deck, a Jacuzzi tub for two opening to a 46-inch flat screen TV and fireplace, a spacious “Experience Shower” providing a full-sensory experience with double-drench shower heads, steam, aromatherapy, LED lights and marine speakers with 12-head Swiss shower bars. The bedroom features a vaulted pine ceiling and stacked stone gas fireplace with a door to the private deck. Just off the bedroom is the parlor living room also with vaulted pine ceilings, wet bar, a flat screen TV and enough space to position two massage tables for a private in-room massage. In addition, the suite offers a kitchenette with granite countertops, stainless steel refrigerator and microwave along with a workstation desk with wireless Internet. The suite exults fantastic views of North Georgia’s Blue Ridge Mountains, the golf course and horse pastures adding to the luxurious setting. Couples will truly feel a million miles away from civilization in this plush sanctuary.

The Equani Spa is located adjacent to the main entrance to the resort, and is designed in the lodge-style motif of the resort’s stables, lodge and guest cottages with natural timber furnishings, Cherokee hand-crafted decorative elements, custom millwork, fireplaces and a variety of treatment rooms. The facility features retail areas, men and women’s locker rooms and efficiently designed “back of the house support areas for staff and infrastructure. The Spa design team includes the Department of Natural Resources, the North Georgia Mountains Authority and the Da Vinci Design Associates, a specialty design firm focusing exclusively on Spa design, management and operation.

About Brasstown Valley Resort and Spa

Brasstown Valley Resort & Spa is just a two-hour drive from Atlanta, Ga., Chattanooga, Tenn., Asheville, N.C., and Greenville, S.C.  The resort offers 102 lodge-style guestrooms in the main Lodge.  There are eight secluded log cabins, each with four cozy guestrooms, a grand parlor complete with wood-burning fireplace, kitchenette and hillside veranda.  The Brasstown Valley Resort & Spa Conference Center features more than 14,000 square feet of meeting space including a state-of-the-art amphitheater and high-speed Internet access throughout. The Equani Spa has an array of therapeutic services, from traditional massage, beauty and body treatments utilizing holistic Native American healing and relaxation techniques that complement the resort’s natural outdoor and recreational environment. For more information about Brasstown Valley Resort & Spa, please call 800.201.3205 or 706.379.9900, or visit BrasstownValley.com.

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